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Stavanger Identity presentation, SKUR2 September 2019, Stavanger Norway

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Stavanger Identity and Europe Identity is a collection where Pia MYrvoLD works with identity as a multidisciplinary art project.
The idea was first introduced in Stavanger in 1993, and MYrvoLD followed up with the internationally renowned Paris Identity collection in 1994, shown as the debut collection under the French fashion week's official viewing calendar in 1994.
The series developed in the project cybercouture and Clothes as Publishing, presented in the Western Art Industry Museum - Bergen, European Culture City 2000 opening exhibition, in which palettes from media productions, photos, and video, were published on clothing and tapestries.
The artist takes up the theme again in 2019, with Stavanger Identity II, with a collection of 35 original “One-off” art wear outfits.
In 2019, Myrvold presented the start of Europe Identity, with a ball gown made by GILES JEUNES, as a performance project at Place de la Republique in Paris.
Stavanger Identity II and Europa Identity GILET JEUNES ball dress was shown during the exhibition TIME MACHINE III, in Skur 2, Stavanger 2019.
Keywords: Local, national, cultural, European, reference identity. Recycling, ecology. Art, pop art, fashion, media, communication, identity building, belonging.
The identity series has been purchased by the National Museum, Nordenfjeldske Art Industry Museum, Trondheim and Bergen Art Museum's public collections.
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STAVANGER
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